Tuesday, November 15, 2011

Graphic Design - Week 5

Graphic design is a form of communication. It is more than just a pretty design. A great graphic design is capable of sending out specific messages to a targeted audience. Because a voice is not enough to reach a bigger audience, a tool/medium such as screens, posters, etc is used to display graphic designs which are created cleverly by designers to convey a specific message.

Graphic design that fails to send out a message is what we call communication breakdown.

So what is graphic design?

Graphic design is a mixture of text, image, picture and decoration. A graphic design must not be monologue. It must be able to create a dialogue - create interaction. Must be able for it to speak to us and make us understand! A picture at your home is a monologue. It does not send any message, its just a picture. But when you introduce it to the world through magazines, etc, it becomes a dialogue - sends out a message - communicate ideas!

Graphic designers work closely with drawing, painting, illustration, etc. If a graphic designer can make you understand the graphic design, then his/her work is done! If you can understand and communicate, then that is a good graphic designer!

We may have not realise it, but we are all graphic designers. When we sign our names - create our own signatures- we become graphic designers!

Before we can create our own graphic design, we need to learn and understand everything. The number one rule is to not break the rule!

We can find graphic design in:
-Books
-Typography
-Magazines
-Menus
-Even on computer screens

Graphic design is part of our daily lives!

"Graphic design informs, persuades, organizes, stimulates, locates, identifies, and attracts attention"

Graphic design masters put things into context. Sometimes using text, sometimes using images. These people are solutionists and creative visionaries.

Amirah Farhanah Binti Daud Ahmad
1102700149

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